Unilever has launched new Magnum ice cream bars featuring ruby chocolate in a move to offer “the ultimate luxury ice cream experience”. Magnum Ruby Minis contain sweet cream ice cream that Unilever said allows the ruby chocolate coating to shine best. “As the chocolatiers of ice cream, we’re uniquely positioned to launch the first ice cream featuring this new chocolate… Read more »
Since October, a new lineup of ice cream with postmodern flavors such as Turmeric Chai & Cinnamon, Cold Brew & Chocolate Chip, and Matcha & Fudge has been popping up in U.S. freezers. The brand—the deliberately misspelled Culture Republick—promises not only gustatory delight but also better digestive health with billions of live probiotic bacteria in every tub. The logo, in… Read more »
Luxury ice cream giant Magnum will launch two new vegan ice creams in Finland and Sweden this September The two new flavours will be Magnum Vegan Classic and Magnum Vegan Almond: vegan versions of two of its popular dairy-based choices. The vegan ice cream inside will be made from a peanut protein base, coated in vegan dark chocolate. Both will be… Read more »
Unilever has revealed that German food manufacturer Dr. Oetker has made a binding offer to buy its Alsa baking and dessert business for an undisclosed price. Asla, which was acquired by Unilever in 2010, manufactures flan mixes and baking powder among other products. Unilever revealed that the transaction with Dr. Oetker would include Asla’s manufacturing plant in Ludres, France. Of… Read more »
In the conclusion of an investigation from back in 2013, Italy’s antitrust agency AGCM has fined Unilever over €60mn for ice cream market abuse. Italy’s antitrust agency AGCM has imposed a fine of over €60mn on the Italian arm of the world’s biggest ice cream maker, Unilever, for ‘abuse of its dominant position in Italy’s ice cream market’. Amongst the… Read more »
Unilever has agreed to acquire Australian ice cream business Weis – the maker of the iconic Fruito Bar – for an undisclosed sum. The deal sees Unilever continue to develop its ice cream range around the world, with Weis joining other Unilever brands such as Grom, Ben & Jerry’s and Talenti, which Unilever acquired in December 2014. Unilever Australia & New… Read more »
British-Dutch multinational company Unilever is reportedly planning to divest certain food brands from its consumer goods portfolio for £6bn.
Think of Kraft Heinz’s assault on Unilever as a slap in the face for management. It was short-lived, shocking, and will smart for a good while yet.
Unilever has announced that it will invest undisclosed amount to establish a new global foods innovation center in the Netherlands.
Unilever has rolled out a series of frozen ice cream innovations in the US across five of its best-known ice cream brands, including Klondike, Magnum and Popsicle.
