Tag Archives: nutella

Nutella And Nutella Biscuits Boost Ferrero’s Results In FY 2019

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Italy’s Gruppo Ferrero reported a consolidated turnover of around €11.4 billion, up 6.2% year-on-year, in its financial year ended 31 August 2019. The company generated almost €8.1 billion of its total turnover in Europe, driven by strong performance in Germany and France. In non-European markets, the confectioner’s turnover amounted to approximately €3.3 billion, with the US as a top performer…. Read more »

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Ferrero sees sense after Nutella sugar rush

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Would your company issue a cease and desist letter to one of its biggest fans? That’s what Ferrero did. However, in a last-ditch outbreak of common sense, it withdrew its attack on someone who has promoted Nutella worldwide.

The Italy-based confectionery giant sent Sara Rosso, the founder and promoter of the annual World Nutella Day (which seeks to “celebrate” the spread brand), the letter, ordering the blogger to stop the event.

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