Grupo Bimbo: inaugurates first Ecologic Sales Center
Grupo Bimbo inaugurated the first Ecologic Sales Center in Mexico City, which is to become the company´s new sustainable distribution model. Chairman and CEO Daniel Servitje reminded the history that links Mexico City with the Company, where it has its origin over 65 years ago and remains, to date, as one of its main operating and commercial distribution sites. Javier González Franco, President of Bimbo S.A., stated, «the new Ecologic Sales Center will meet the Company´s distribution needs in the downtown area of Mexico City with a new fleet moved by wind. The fleet is comprised by 73 electric vehicles with an engine technology developed, for the first time, by technicians from the bakery company». Servitje showed his satisfaction for closing the operations sustainable cycle, and henceforward, distribution.