Salon du Chocolat 2020 opens in Seoul

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Korea’s leading chocolate & dessert show “Salon du Chocolat Seoul 2020” is welcoming its 6th edition in the Coex, Seoul from 10-12 January 2020. With a variety of chocolate and desserts on display, the show featured something for every palate.

The chocolate and dessert industries’ status is rising in Korea. In recent years, the Korean dessert market is showing steep growth. The dessert market has tripled from USD 230 million in 2014 to USD 670 million in 2015. In 2018, the market scale is estimated to be over USD 1.26 billion and this year is expected to exceed USD 1.6 billion.

In 2019, 136 exhibitors from 13 countries such as France, Ghana, Cote d’Ivoire, Peru, Indonesia participated and around 40,000 visitors from 23 countries visited the show. For domestic buyers, department store, hotel, Café, e-tailer, shopping mall, importer and large distributors such as Hyundai, Shinsegae, Lotte, CJ have visited with 87% satisfaction according to the questionnaire.

For 2020, the fair will gather more than 250 exhibitors from across the globe, showcasing a wide variety of chocolates, confectionaries, desserts, bakeries, packaging and machines.

Salon du Chocolat Seoul 2020’s main them “TASTE THE ART BY CHOCOLATIER” stands that the chef will be focused on this event. Chef highlight zone “Chef’s Salon” will be organised with 16 domestic and international chocolatiers, patissiers to show their fascinating products to visitors and build chocolate culture in Korea. Chefs will demonstrate diverse recipe to visitors.

To line with chocolate and dessert market needs, the event runs advisory committee composed of famous chocolatier and patissier in Korea such as ‘Young-Taek Jung’(No.1 Chocolate master in Korea), ‘Eun-Su Ko’(CEO of Artisan Chocolate boutique Piaf), ‘Hong-Yeon Jung’ (CEO of French dessert boutique  L’hotel Douce) and ‘Dong-Suk Kim’(National team player in Pastry).

Salon du Chocolat Seoul 2020 would be the only and incomparable dessert platform in Korea for suppliers, buyers and visitors from across the world.