Marks & Spencer launches the cruffin…a cross between a muffin and croissant

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Until now the pastry hybrid has only been available in posh bakeries, like Foxcroft and Ginger in London and Mr. Holmes Bakehouse in San Francisco

But now you can buy one in a choice of three different flavours – chocolate and hazelnut, Seville orange and strawberry and Marc de champagne, at £1.50 a pop in selected M&S stores.

The sweet treat has the crisp and flaky outside of a croissant and soft doughy texture of a muffin on the inside.

To create a cruffin bakers must mould buttery croissant pastry into a muffin shape, generously pack it with filling and dust it with sugar once it’s out of the oven.

Sadia Usman, M&S bakery expert, said: “We’re always on the lookout for the latest innovations for our customers to try and are really excited to bring the cruffin to the high street for the first time.

cruffin at Mark & Spencer

cruffin at Mark & Spencer

“This delicious hybrid is made with croissant dough but looks like a muffin. A truly moreish mid-afternoon treat!”

It’s not the first time that the high street favourite has created an amazing twist on a classic.

In February, it launched a savoury hot cross bun that contained mature cheddar cheese, spices and sultanas.

A pack of four cheesy buns cost £1.70 and it was sold alongside other adventurous flavours including St Clements orange, toffee fudge and Belgian chocolate, cranberry and orange.

In October last year it started selling the croloaf – a croissant sized loaf of bread.

It costs £2.40 – and a single slice contains 114 calories, just a third of the 340 calories found in the average croissant.

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