Finnish confectionery and bakery company Fazer is considering expanding in the Beltic region.
In Latvia, the company, which reported €24.6 million in consolidated sales last year, has a 23% market share. Fazer Maiznicas bakery is the second largest bread producer in Latvia.
CEO Karsten Slotte notes, “We will spend time this year mainly reinforcing the newly created business structure and current market position. This will be our launch pad for expansion in the region.”